Real Estate Development & PropTech
Riyadh, Saudi Arabia
14 Business Days
How We Grew Qualified Property Inquiries by +240% for Sendan Real Estate in Riyadh
Re-engineering a luxury property portal with lightning-fast unit filtering, interactive floorplans, and WhatsApp CRM integration.
+240%
Inquiries & Leads Growth
0.8s
Mobile PageSpeed
3.8%
Conversion Rate (CR)
96/100
Core Web Vitals Score
1. The Business Challenge
What was holding the client back
Sendan had a sluggish legacy site that struggled on mobile viewports. Prospective buyers abandoned property searches due to clunky unit navigation, lack of interactive floorplans, and the absence of direct WhatsApp sales dispatch, resulting in lost high-value buyer leads.
2. The Engineered Solution
Custom architecture deployed by MTM4WEB
MTM4WEB re-engineered the platform from scratch using Laravel & Tailwind:
1. Developed an instant multi-attribute unit filter (price, down-payment, neighborhood).
2. Designed interactive compound masterplans displaying real-time unit status.
3. Automated 1-click WhatsApp inquiries pre-tagged with unit serial numbers.
4. Integrated a high-converting PDF brochure download gate feeding buyer leads directly to the CRM.
5. Deployed on ultra-fast NVMe cloud hosting with optimized Core Web Vitals.
3. Measurable Results & Impact
Quantifiable metrics recorded after rollout
Within 60 days of launching the new platform:
- Inbound qualified buyer inquiries surged by +240% compared to the previous quarter.
- Average page load time dropped from 4.2s to 0.8s with a 96/100 Google PageSpeed rating.
- Conversion rate increased from 1.1% to 3.8%, driving 19 closed property transactions.
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Verified Client Feedback
"The new platform completely transformed our buyer experience. Qualified inquiries doubled and our sales team now closes deals much faster. MTM4WEB truly understands the real estate market."
Marketing & Sales Management — Sendan Real Estate
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